Great job! You know how many women patients you have, You've changed your magazines in your reception area from what you learned here. You noticed patients are talking to you more because you asked how they enjoyed (insert any town event) last week. What do you do next?
Talk to your patients! Engage them like you would your neighbor. Ask them what they do on weekends. Ask them what they are reading on their Nook (which they brought in with them), Notice that they lost weight. Just think about anything you might talk to your friend about, and ask them about that. Kids, pets, hobbies, and jobs are all a good place to start.
You have gathered this info; how do you remember it for the next time they come in? If you use paper charts, create a special sheet in the folder just for such facts. In fact Patterson Office Supplies can create a custom form designed to gather this info. The form could include spaces to enter hobbies, interests, kids' names, birthday, anniversary, vacations. You could also put this info into your Eaglesoft (since you went out and got it after my last blog) if you're paperless. Just gather this information and make sure you record it in some way.
Give it a try for the next 12 months. Choose one thing you want to learn about your patients, hobbies for example, and put it in the chart. When they come in for their next recall or treatment, ask them how their golf game is, or what are they knitting now. You'll be surprised how they smile, and get excited to tell you what they have been doing. This excitement will translate throughout the entire visit.
You have now created a personal bond with your patient. You showed them that their interests are important, to not only them, but also to you. You'll find the next conversation about that crown they need might go a little better than the last time. You showed you cared about THEM, rather than yourself.